Sphinn - Is Keyword Search About To Hit Its Breaking Point?

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Is Keyword Search About To Hit Its Breaking Point?

Posted By: steaprok 209 days ago
Topic Type: News Story (Jump to http://www.techcrunch.com)
Category: Search Marketing

As the Web swells with more and more data, the predominant way of sifting through all of that data—keyword search—will one day break down in its ability to deliver the exact information we want at our fingertips. In fact, some argue that keyword search is already delivering diminishing returns—as the slide above by Nova Spivack implies. Spivack is the CEO and founder of semantic Web startup Radar Networks and is pushing his view that semantic search will help solve these problems. But anyone frustrated by the sense that it takes longer to find something on Google today than it did even a year ago knows there is some truth to his argument.